Kay Faith Showcases Dual Talents as Producer and Director in “Online”
Celebrated South African Producer, Engineer, and cultural trailblazer Kay Faith has been cooking up her signature bold, bass-heavy, and gritty trap sound for her latest single, ‘Online’. The track serves as a showcase of the undeniable power and energy of South African producers and lyricists.
Kay Faith’s versatile taste and appreciation for a variety of genres influenced the fusion of heavy electronic production with the raw intensity of trap. ‘Online’ features standout performances from Kenji TMZ, Creed Oasis, and Bhutlegend. Delivering fiery Xhosa verses with an unapologetic and confident edge, bringing a unique energy that elevates the track.
Kenji TMZ hails from Gqeberha, while Creed Oasis and Bhutlgend hail from Mthatha. The Eastern Cape trio now find themselves scattered across the country, never losing sight of their homes and their Xhosa heritage. They champion their mother tongue’s right to belong in the world of hip hop music and beyond.
“Online is about presence, energy, and being seen. For your city, for your people, for yourself.” – Kay Faith
Known for blending sharp production with bold collaborations, Kay Faith has built a reputation as one of South Africa’s leading producers. With ‘Online’, she continues to push the boundaries of sound while celebrating the voices of homegrown talent.
The single release is accompanied by a music video, which Kay Faith shot, directed, and edited herself. Faith stepped beyond her role as a music producer to take on the camera, showcasing her skills behind the lens. The result is a vibrant, high-energy music video that adds another milestone to her creative journey. When it comes to intention, passion, and the art of storytelling, the lore runs deep for Kay and her collaborators. You come for the music, and you stay for the love.
Whatever you think you know about Kay Faith, there is even more to discover.
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